Digital Magazine

Digital Marketing

Set an example online!

Digital marketing is any form of marketing that you find online. Marketing has always been about making contact with your target group in the right place and at the right time.

LinkedIn as produced an exciting analysis for the DACH region. What impact does the holiday season have on the KPIs?

Digital Marketing

The advantages of digital marketing #WhyDigital

Digital marketing allows you to see precise campaign results in real time, which is not the case with most offline marketing activities. You can measure the success of a digital marketing campaign using ROI for pretty much every aspect of a marketing activity.

What kind of content is needed? #ContentCreation

The type and scope of the content depends on the requirements of your target group at the respective stage in the marketing and sales funnel. Depending on which #touchpoint in this process a prospective customer is at, they must be provided with the appropriate content. Find out more about the touchpoints in the marketing and sales funnel now.

When can I expect the first successes of a digital campaign? #Results

With digital marketing, it can feel like success comes much faster than with offline marketing. That's because it's easier to reach your target audience and measure your ROI. However, building a sustainable digital marketing strategy takes time. Get to know your target group online: where do they spend their time? How do users find out about your products? Gather empirical values and track the first campaigns in order to optimise sustainably. Create high-quality content that appeals to your target group. Then you will probably see good results within the first six to nine months.

And now? Ready for your first digital campaign?

#GetInContact #ReadyForYou

Digital Marketing

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